Marketing & Communications

E-Commerce:

• Is Responsible for optimizing our B2C website;

• Analyzes user behaviour and creates solutions to increase the conversion rate (e.g. layout, product presentation, navigation, booking funnel, landing pages etc.);

• Plans and designs new functions and supports the implementation from the prototype to go live;

• Is the interface between IT and other specialist departments, first point of contact for extensions and change requests, & coordinates the entire requirements management;

• Insures quality, monitors and reports defined KPIs in the area of e-commerce.

Digital Marketing Specialist:

• Prepares, coordinates and optimizes B2B online marketing & B2B content management;

• Executes B2C & B2B CRM campaigns (newsletters, mailings, etc.), conceptions and validates user acquisition strategies;

• Controls campaign and strategic development of performance measures in the SEO & SEA areas;

• Regularly analyses and reports the campaigns based on the KPIs created.

• University/college or equivalent degree in business or tourism background;

• Relevant professional experience in the field of e-commerce and digital marketing;

• Experience in the areas of requirements analysis, test management and process optimization;

• Analytical, conceptual and holistic thinking skills;

• Structured, methodical and independent way of working;

• Fluency in written and spoken German and English;

• Intercultural competence, negotiation skills and strong assertiveness.

Right to work in Austria.