JOB NUMBER: JB04383
VACANCY NUMBER: ADV05528
SHARE: https://www.careers.msccruises.com/vacancy/ADV05528/product-manager-fort-lauderdale
ORGANIZATION: MSC Cruises INC.
BUSINESS AREA: Office
LINE MANAGER: Vice President Product Manager of Onboard Revenue
As the Product Manager of Onboard Revenue – U.S. Commercial, you will lead the development and execution of strategies to maximize pre-paid revenue to create and achieve company targets for U.S. and Canada guests booked with MSC Cruises. You will develop the product strategy, merchandising, pricing, promotion, and marketing of key onboard revenue areas in close collaboration with the VP and cross-functional teams in the U.S. and Geneva, Switzerland (corporate headquarters). These areas include dining and beverage, internet, spa, shore excursions and other revenue-generating categories. This role requires a data-driven, critical thinker with a proven track record of driving revenue growth, optimizing profit margins, and building and leading a team.
Strategic Planning: Develop and implement comprehensive onboard revenue strategies aligned with the company's overall objectives, market trends, and guest preferences.
Revenue Optimization: Analyze sales data, market trends, and guest feedback to identify opportunities for revenue and margin growth. Work with Revenue Management and Onboard Operations to get alignment and implement pricing strategies, promotional campaigns, and upselling techniques to maximize revenue.
Product Strategy: Determine optimal bundling, pricing and promotion strategies led by data driven insights and validated with testing.
Marketing Strategy: Develop marketing strategies to communicate and maximize revenue opportunities to booked guests. Work closely with marketing and e-commerce teams to execute, test and optimize marketing efforts.
Financial Management: Develop and manage budgets, forecasts, and financial performance metrics. Monitor revenue streams, expenses, and profitability to achieve revenue targets and maximize return on investment.
Bachelor’s Degree, MBA preferred
Minimum of 8 years of progressive experience in commercially oriented roles such as marketing or revenue management
Broad experience in direct sales/marketing, through digital channels, of consumer branded products/services
Experience developing ancillary revenue streams, preferable in travel/hospitality or analogous categories
Proven track record of successfully leading revenue-generating teams and achieving financial targets in a complex, multi-faceted environment.
Strong analytical skills with the ability to interpret sales data, identify trends, and develop actionable insights to drive revenue growth.
Excellent communication, and interpersonal skills with the ability to build rapport and influence stakeholders at all levels of the organization.
Strategic thinker with a customer-centric mindset, innovative spirit, and entrepreneurial drive.
Proficiency in financial analysis, and budget management
Willingness to travel and work flexible hours as needed.
US Passport or US Permanent Resident
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